Online Boutique Coaching, Courses, Resources & Education
Instagram is a powerful platform for boutique owners, but it can also become a place of comparison and self-doubt. Scrolling through endless posts of beautifully curated feeds and seemingly successful boutiques can lead to feelings of inadequacy and frustration. If you’ve ever found yourself in this cycle, you’re not alone. Many boutique owners struggle with […]
Looking to make this Black Friday/Cyber Monday (BFCM) your best one yet? When it comes to standing out amongst the all the promotions (that seemingly start earlier and earlier every year) it’s important to know your target customer so that you can offer a promo that your audience can’t resist. Whether you’re a new boutique […]
Not only does Fall bring in pumpkin spice season but it’s also the time to transition from summer dresses to cozy sweaters and stylish boots. That means it’s the perfect time to grab your audience’s attention and increase your sales as you showcase your beautiful Fall collections. In this article, I’m covering three proven ways […]
Crossing over from online only to participating in a physical pop-up shop is exciting and nerve wracking for online boutique owners. In this post, I’ve compiled a checklist that cover all the things to have running a clothing pop up shop. 1. Showstopping Merchandise One of the most important things to have running a […]
Instagram is one of the most powerful tools available to online boutique businesses today. With over 2 billion monthly active users, it’s pretty safe to say that your customer is on the platform and one of the best place to promote your online boutique on Instagram. So how can Instagram help you grow your online […]
If you’re an online boutique owner, then you know the importance of connecting with your audience and building brand loyalty. As your business grows, so does the need to stay engaged, promote your products and create memorable experiences. And email marketing does all of that for your online boutique (and more). So if you’re new […]
If you’re a new online boutique owner and just starting an online boutique, you’ve probably looked at your Instagram in frustration and said “I don’t know what to post!”. Well, that’s exactly what a social media content calendar is for. So what is a social media content calendar? And how can it simplify your business […]
The only way to get strangers to know your boutique exists and choose to shop with you is to promote your online boutique. But it can be challenging to get the word out, especially if you’re brand new to marketing. In this article I’m going to help you understand the different ways on how to […]
If you own an online boutique (or are thinking of starting one), you want as many people to see what you have to offer. That’s why platforms like Instagram are so important. But what do you share on Instagram feed to help turn strangers into customers? In this blog post, we’ll discuss why sharing on […]
If you have an online boutique (or you plan on launching your online boutique), then you need to offer a buy now pay later option on your website. Since launching across Australia, Europe, and more recently North America, these services have been a way for shoppers to balance their desire with their spending budget. And […]
