Online Boutique Coaching, Courses, Resources & Education
Marketing your online boutique can feel challenging, especially when you want to avoid coming across as pushy or overly promotional. Many boutique owners worry about sounding too salesy, but there are effective ways to promote your products while building genuine connections with your audience. In this article, we’ll explore how to market your online boutique […]
When you’re running an online boutique, building a strong connection with your customers is key to driving sales. One of the most effective ways to do this is through email marketing. It allows you to communicate directly with your customers, nurture your audience, and provide personalized offers that boost loyalty and sales. In this post, […]
Instagram is a powerful platform for boutique owners, but it can also become a place of comparison and self-doubt. Scrolling through endless posts of beautifully curated feeds and seemingly successful boutiques can lead to feelings of inadequacy and frustration. If you’ve ever found yourself in this cycle, you’re not alone. Many boutique owners struggle with […]
Looking to make this Black Friday/Cyber Monday (BFCM) your best one yet? When it comes to standing out amongst the all the promotions (that seemingly start earlier and earlier every year) it’s important to know your target customer so that you can offer a promo that your audience can’t resist. Whether you’re a new boutique […]
Not only does Fall bring in pumpkin spice season but it’s also the time to transition from summer dresses to cozy sweaters and stylish boots. That means it’s the perfect time to grab your audience’s attention and increase your sales as you showcase your beautiful Fall collections. In this article, I’m covering three proven ways […]
Crossing over from online only to participating in a physical pop-up shop is exciting and nerve wracking for online boutique owners. In this post, I’ve compiled a checklist that cover all the things to have running a clothing pop up shop. 1. Showstopping Merchandise One of the most important things to have running a […]
Instagram is one of the most powerful tools available to online boutique businesses today. With over 2 billion monthly active users, it’s pretty safe to say that your customer is on the platform and one of the best place to promote your online boutique on Instagram. So how can Instagram help you grow your online […]
If you’re an online boutique owner, then you know the importance of connecting with your audience and building brand loyalty. As your business grows, so does the need to stay engaged, promote your products and create memorable experiences. And email marketing does all of that for your online boutique (and more). So if you’re new […]
If you’re a new online boutique owner and just starting an online boutique, you’ve probably looked at your Instagram in frustration and said “I don’t know what to post!”. Well, that’s exactly what a social media content calendar is for. So what is a social media content calendar? And how can it simplify your business […]
The only way to get strangers to know your boutique exists and choose to shop with you is to promote your online boutique. But it can be challenging to get the word out, especially if you’re brand new to marketing. In this article I’m going to help you understand the different ways on how to […]
