Online Boutique Coaching, Courses, Resources & Education
So, you’ve got this brilliant idea for your dream online store, and now you’re ready to make it official by snagging the perfect domain name. Exciting, right? Think of your domain as the neon sign above your boutique, beckoning customers in with its unique charm. But, I get it – if you’re new to this […]
Launching your online boutique is a significant milestone, marking the beginning of your entrepreneurial journey into the digital marketplace. As you navigate the exciting world of e-commerce, it’s essential to establish a solid legal foundation for your business. One of the most popular and advantageous ways to do this is by forming a Limited Liability […]
Shopping online can be scary! Especially when it’s a new brand you’ve barely heard of. When you’re starting an online boutique, potential customers are looking for cues that they can and should spend their money with you such as your online boutique website. Building that intrinsic trust will go a long way to not only […]
Embarking on the journey of starting your own online boutique is an exhilarating endeavor. It’s a venture that allows you to turn your passion for fashion or unique products into a thriving business. However, just like any other business, the success of your online boutique relies on careful planning and having the right tools at […]
I have never been a LulaRoe retailer. I have been in eCommerce since 2012. I have created over 10 eCommerce businesses since then. I sold my last eCommerce business in July 2018. My opinions are based on articles such as this story that ran on Bloomberg News, this video by a LuLaRoe retailer and this […]
For years, companies have been using ‘faces’ to help market their products. From radio spots, print ads and TV commercials, creating affinity and demand with the help of a real person is nothing new. As we’ve moved into an age of increasing online commerce, brands are adapting to include ‘influencer marketing’ in their overall business […]
Starting an online boutique is significantly cheaper than starting a brick-and-mortar retail location. You don’t need to pay rent, buy store fixtures or get liability insurance; depending on the square footage it can cost upwards of $20,000 according to Entrepreneur magazine. Despite the super long list of costs that are avoided when starting an online […]
Looking to start an online boutique but feeling overwhelmed with the amount of options available when it comes to ecommerce platform? I get it. I started my journey in eCommerce almost 8 years ago. I’ve tried Woocommerce, Volusion and now I’ve been with Shopify for over 8 years. In this blog post, I’ll share why […]
It’s tempting to want to put all your time and effort into launching so that you can finally start an online boutique business, especially if you’ve been dreaming about it for a while! But jumping in with both feet is far riskier than working the business on the side while you hang onto the income and […]
If you’re struggling to drive more sales to your online boutique, then you might have an issue communicating value through your product description. Browsers have to feel like a product is “worth it” or they will never become a buyer. They have to know exactly how it will benefit their lifestyle or solve or problem […]
